Your biggest customers are not your best customers. Often they’re your worst. Low margins, customisation, and because you need them more than they need you – when they say “jump”, you say “how high?” So if your biggest customers are not your best, then who are?

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Watch this video training to learn how to create a powerful key account plan the easy way. Templates included.

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Mind maps are a fantastic way to arrange your ideas and concepts visually. Let’s get into what they are, why they work and four really cool mind map ideas to help even the busiest account manager get more done.

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Who has time for a strategic account plan? You’re so crazy busy with Account Manager stuff that as far as priorities go, an empty inbox wins over strategy any day.  Who can blame you? I mean clients aren’t calling you demanding their strategic plan, but they sure do pounce if you take more than 5

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