Account Manager Tips

The Complete Guide to Relationship Mapping

Relationship maps are the blueprint to identify, engage and grow your network in the most effective way.

Build the right relationships with the right people.

Relationship mapping helps you win new clients, keep the ones you have and unlocks revenue growth because you are connecting with the right people, uncovering their challenges and then solving them.

You’ll also understand the quality and strength of your relationships, where the risks are and where to focus your time and energy.

Grab your free guide now (templates included), but only if you want to:

  • Earn trust and credibility.
  • Get repeat business.
  • Gain referrals and recommendations.
  • Avoid formal processes (like presentations, reports and proposals).
  • Spend more time strategic initiatives because your client listens to your advice.
  • Improve customer retention.
  • Get things done – fast track stuff!

topics Covered

What is a Relationship Map?

What is relationship mapping and why do you need it?

How to Create a Relationship Map

Identify key stakeholders in your network and how they feel about you.

Developing an Engagement Plan

Strategies to strengthen, expand and develop key relationships.

Templates & Tools

Free templates and tools to create your relationship maps.

Warwick Brown, Founder at Account Manager Tips

Author spotlight

Warwick Brown has led business development and account management teams in Australia and Europe for more than 15 years and worked with global organisations including Merck & Co, Deutsche Bank, McKinsey & Company and Vodafone.

 As the founder at Account Manager Tips, his mission is to help organisations leverage the power of key account management to accelerate client retention and revenue.

Warwick Brown

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Build the right relationships with the right people.

Grab your free relationship mapping guide now.

Never lose a client. 

Grab your free capture planning guide including templates now.