How do you make sure sales proposals are competitive, complete and compliant? Rickard Hansson shares bid management best practices to help you win....
- Category: Account Retention
Capture planning is the process through which you gather all the information you need to acquire or retain customers … long before you actually need it. Why bother? Research by Frederick Reichheld of Bain & Company (the inventor of the net promoter score) showed increasing customer retention rates by 5% increases profits by 25% to …
What To Say To A Client Who Is Leaving Losing clients hurts. All that hard work down the drain. Not to mention the impact on the bottom line. It’s well established that customer acquisition cost (CAC) is as much as 5 to 8 times higher than retaining existing clients. Long-term clients are often more profitable too. …
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