GOOD Account Managers copy. GREAT Account Managers steal. If you’re short on inspiration for your strategic account planning look no further than your clients’ vision statement (usually found on their website) This is my all time favourite tactic to help with where to focus on strategic account planning and it …
I’ve been pondering one of the questions philosophers have been asking themselves for thousands of years: what does it take to be great account manager? It’s been on my mind lately because I’m recruiting and thinking about what I’m looking for in the candidates. Experience counts, but there’s always a …
Why you hate sales Are you an account manager? Do you sell? Do you listen to podcasts? If you answered yes to any of these questions, you’ll want to read on for my list of three of the best sales podcasts around, including one that might surprise you. I’ve handpicked …
Is account management a dying profession? What are the top account management skills companies are looking for? Are they even looking for account managers? All this talk about the digital economy. jobs being gobbled up by new technology and millennials set to make up 75% of the workforce might have you worried. I …
Senior managers spend up to 23 hours a week in meetings – keep their attention with these top 10 tips for an effective and strategic business review meeting. According to a 1998 U.S. study, the average employee spends 6 hours every week in meetings, and senior managers attend nearly 23 hours. …
At the risk of stating the obvious You need an account management strategy. “What is it and why do I need it,” you ask? An account management strategy is a blueprint that guides all your activities within your organisation and with your clients. It’s the process by which you: Identify …
